I've been writing PPC guides for specific verticals for a while now, and naturally the law popped into my mind when considering which Image Masking industry to explore next. A good portion of our clients at WordStream are in the legal field, and I can attest that it's not an easy industry to do, especially when it comes to advertising on Google. But to survive, you have Image Masking to do it! Legally Blonde Law Firm Marketing Gif "I'm Like Totally A Lawyer" “Sixteen years ago, all you had to do was buy a yellow page, and that was it.
These days, if you don't spend time on digital marketing and paid search in particular, you won't succeed,” says Jeff Kelly, owner Image Masking of his own bankruptcy law firm. "Your business will dry up quickly if you don't market online." Google Ads for Lawyers: Challenges To gain an even deeper understanding of the challenges faced by successful legal marketers Image Masking in paid search, I spoke with three successful WordStream clients in the space, all of whom oversee paid search marketing for various law firms.
The first common complaint? Law-related keywords are expensive! Did you know that “attorney” and “attorney” are the two most Image Masking expensive keywords on Bing , costing over $100 per click for searches like “personal injury lawyer” and “DUI criminal lawyer”? And that's only on Bing, which is generally cheaper than Google Ads (formerly known as Google AdWords). Law firms “can easily spend between $50,000 and $100,000 a month on PPC,” according to Image Masking legal marketer Robert Ramirez.